Are You Eating Enough Protein?

Why are so many women still protein-phobic—especially over 40? In this video, JJ Virgin breaks down the myths and reveals the science behind why protein is the most important nutrient for satiety, metabolism, and long-term health.

From the food environment that pushes bread, starches, and dessert… to the hormonal shifts of midlife that accelerate muscle loss… this episode shows why women must prioritize protein if they want to stay strong, energized, and lean.

You’ll also learn how low-protein diets drive cravings, snacking, and weight gain and why investing in nutrient-dense foods like eggs, salmon, beef, and chicken is one of the best decisions you can make for your health.

Chapters:
0:00 Why we’re still protein-phobic
0:45 The satiety effect: why protein stops cravings
1:25 The hidden cost of cheap, low-protein foods
2:11 Hormones, aging, and protein needs for women over 40
2:47 The long-term health consequences of low protein

#ProteinForWomen #WomenOver40Wellness #MetabolismFix #StrongNotSkinny #ProteinFirstLifestyle #HealthyAgingTips #JJVirgin

Ready to Age Powerfully?
Let’s Build Muscle, Boost Metabolism, and Fuel Resilience.

I’m JJ Virgin – a triple-board-certified health expert, fitness hall of famer, and four-time New York Times best-selling author. With over four decades of innovation in wellness, I’m here to help you take control of your health, build lean muscle, and optimize your metabolism – no matter your age.

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Forget everything you think you know about weight loss, aging, and your body. For decades, we’ve been told that getting healthy means getting smaller – that shrinking your weight is the key to looking and feeling better as you age. But that mindset has led millions of women down the wrong path.

The truth is, it’s not about how much you weigh, it’s about what your weight is made of. And the secret to staying lean, strong, and energized at any age isn’t dieting – it’s building and maintaining muscle.

Here’s what you’ll find on this channel:
✅ Fuel with Protein – Learn why protein is the foundation of a lean, powerful body and the secret to reversing metabolic slowdown.
✅ Build Muscle for Longevity – Discover how to train for strength, build lean muscle, and transform your metabolism.
✅ Recover Smarter – Master the art of recovery, from optimizing sleep to reducing inflammation, so you can bounce back stronger.
✅ Body Composition, Not Just Weight Loss – Understand why it’s muscle, not just weight, that drives lasting health and vitality.

Start Here:
➡️ 7-Day Eat Protein First Challenge + A FREE Protein Calculator –
➡️ Ditch the Scale: The Essential Guide to Understanding Your Body Composition & Tracking Real Progress –
➡️ SHEatine™: The Smarter Way to Power Your Muscles, Brain, and Longevity –
➡️ Protein Cheat Sheet –
➡️ The Essential Supplement Guide for Women 40+: What to Take to be Stronger for Longer –

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Disclaimer:
I only recommend products and partners that align with my commitment to excellence. If you choose to make a purchase through one of my links, I may receive a small commission, but rest assured, I only share resources that I genuinely believe in.

On   /   lose weight over 40   /   6 Comments

Tags: age powerfully, AgingPowerfully, belly fat, creatine, fitness, health, jj virgin, jjvirgin, menopause, muscle building, Nutrition, perimenopause, podcast, wellbeyond40, womenover40, womens health